Research Methods For Business Students

This fully revised 9th edition guides you step-by-step through the entire process, from choosing a research topic to writing your research project or dissertation and presenting a poster, answering key questions such as: How do I generate a research idea and design my research? How do I review literature critically? Why is research philosophy relevant to my research? How do I collect and analyse my data? When and what do I need to write? How can I research virtually? How do I design my poster presentation? Written by experts in the field, this resource develops your research skills using a clear, concise, and transparent approach.